For your most creative ideas looking at what could be happening in the future

 For your most creative ideas that clients actually could run.. but never has

 For your most creative ideas where the ad speaks for itself without the need for a headline

  For your most creative ideas without a visual... maybe it's just great copy

 For your most creative ideas for a charity organisation

 For you most creative corporate identities

 For your most creative ideas on a digital platform

 For your most creative ideas for the education sector

For your most creative ideas around fake news

 For your most creative ideas for the food & drink sector

 For your most creative ideas for the health sector. this year we've also added two categories specifically for Covid related ads/campaign

 For your most creative ideas for the leisure sector

 For your most creative ideas on an outdoor platform

  For your most creative ideas that use parody

 For your most creative ideas with a political focus

 For your most creative ideas in press

 For your most creative ideas for the professional services sector

 For your most creative ideas for the retail sector

For your most creative ideas using a shop window postcard space

 For your most creative ideas using social media

 For your most creative ideas for stunts of experiences

 For your most creative ideas using transport as your medium

For your most creative and clever ideas around bad taste... not just bad taste for the sake of it

 For your most creative ideas that use a celebrity

 For your most creative ideas that incorporate honesty

 For your most creative ideas that have vandalised (copied/adapted) an existing ad

 For your most creative ideas using video

For your most creative ideas designed to promote issues around public health.

For your most creative ideas designed to deal with the business impact of Covid.