Editor-in-Chief
AnalogFolk

Mo leads AnalogFolk's Editorial Team and works across the agency's biggest clients, from Diageo and BT to T-Mobile and TikTok. She joined in 2016 after 14 years in Editorial for some of the world’s biggest brands, from Marie Claire to Ikea. She believes hers is a creative discipline that can build rich, loyal relationships with its audience by keeping them at its heart.

Judging panel

Morag Bruce

Editor-in-Chief
AnalogFolk

Laura Jordan Bambach

Chief Creative Officer
Grey London

Darren Giles

Creative Director
Cogent

Dan Norris

Executive Creative Director
McCann London

Paul Normington

Director of Experience Design
KIN+CARTA

Jon Gledstone

ECD and Partner
Mr President

Ben Golik

Chief Creative Officer
M&C Saatchi

Fiona Cole

Copywriter
Fiona Cole Creative

Monika Holod

Chief Executive Officer and Co-Founder
Adveda Brand Consulting

Adam Noel

Creative Partner
VMLY&R

Vicki Maguire

Chief Creative Officer
Havas London

Dave Birss

author, consultant and educator
Davebirss.com

Amy Garrett

Managing Director
Beano Studios

Jade Tomlin

Creative Director
Tribal Worldwide London

Nick Entwistle

Creative Director and Founder
Bank of Creativity

joanne jenkins

Creative Director
OLIVER Agency

Dipesh Mistry

Associate Creative Director
Brave

Alan Burles

Creative and Art Director
Alan Burles Photography

Jenna Adamson

Creative Director
Ogilvy Social.Lab

James Millers

Creative Director
Leo Burnett London

Katrina Howell

Creative Director
Clarity

Kerry Roper

Head of Design
Saatchi & Saatchi LDN

Lucy Collier

Creative Director
Leagas Delaney

Neil Foster

Vice President – Creative Consultancy EMEA & APAC
Guinness World Records

Sam Stone

Creative Director
Coley Porter Bell

Ross Neil

Deputy Executive Creative Director
VCCP

Jules Chalkley

Executive Creative Director
Ogilvy UK