- Best Consumer Ad or Campaign
- Best Press Advertisement
- Best Business to Business Advertisement
- Best Outdoor Advertisement
- Best Charity Advertisement
- Best Work for a Relative or Friend
- Best Work for a Brand you Haven't a Hope of Winning
- Best Work for a Client You Have but Haven't a Hope of Running
- Reject of the Year
- Best Use of Bad Taste
- Best Piece of Direct Mail
- Best Packaging Design / Point of Sale
- Best Use of a Shop Window Postcard Space
- Best Use of Plagiarism
- Best Use of Shocking Copy
- Best Non-PC
- Best Ambient Media
- Best Campaign to Become Viral
- Invent Your Own Category